How it works
Two ways to do a deal
Paid campaigns for when there's budget, barter deals for when there's product. Here's exactly what happens in each.
Paid campaign
- 1
Creator lists packages
The creator sets up a profile with packages and prices, after identity and bank verification.
- 2
Brand books
The brand picks a package and pays upfront. The payment is held — the creator isn't paid yet.
- 3
Creator delivers
Content is uploaded to the platform for the brand to review.
- 4
Brand approves
On approval, the payout is released to the creator's bank account, minus the platform commission.
- 5
If something goes wrong
The brand can raise a dispute before approving. The payout stays on hold while we mediate.
Barter deal
- 1
Brand posts a barter brief
Product, its value, and what content is expected. The brand pays the barter fee (₹999–₹4,999) upfront.
- 2
Creator applies
The creator accepts and puts down a small refundable deposit (₹500–₹2,000).
- 3
Brand ships
The brand ships the product and adds the courier tracking number, which is checked with the courier.
- 4
Creator posts
The creator confirms receipt, then delivers the agreed posts within the deadline.
- 5
Both review
Once the brand approves the content, the creator's deposit is refunded and both sides leave a review.
Live today: brands post briefs and creators apply directly, then you agree terms together. Held payments, verified barter tracking and in-platform booking are what we're building next.